ZARA 6000 [460- 490 Oxford Street, London]

Last week my Spaniard friends and I were invited to the opening party of Zara’s new store, number 6000 of the empire! Wow! It is located in London’s most crowded shopping street, the famous Oxford St. We all know by now that this is Inditex best, and only, publicity: being everywhere, and being in the best spot of that everywhere. The new and super modern Park House building is definitely one of those best spots.

We enjoyed the drinks (champagne and alcohol-free mojitos, which we are still trying to understand…), little sweet snacks, The Kills’ concert and the company’s new flagship concept. 

This new concept is all about simplicity, elegance, functionality and sustainability. It’s simple scheme guides clients through its 2500 square meters of fashion. All three floors have two long corridors that lead you to individual cubicles, where the different collections are displayed. Finishes and materials reflect this new elegant, simple but more luxurious concept.

                             (I loved this high window that allows us to have a peek of Selfridges' great Christmas lighting!)

Zara - Park House is, no doubt, another achievement to the Spanish Company's long list, which you should not hesitate to visit whenever you are in this amazing city.